Web marketing
Target your leads, at the right time and in the right place.
For a burst of growth at the best cost
Redbox Media implements digital marketing strategies commensurate with your ambitions.
We work hand in hand to:
- increase your website traffic,
- attract new audiences,
- retain your customers,
- boost your sales (e-commerce or traditional),
- improve your positioning on search engines,
- build and manage your customer and prospect databases,
- deliver your message to the right target.
The goal: concrete and measurable results!
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Strategy
- Analyze and define the main and secondary targets,
- Determine the objectives to be reached and KPIs,
- Selection of relevant platforms capable of meeting the objectives,
- Implementation of an action plan and budget forecast.
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Ad campaigns
- Creation of advertising concepts and A/B testing,
- Variation according to the platform used (Facebook, Instagram, LinkedIn, TikTok, YouTube, Google network, newsletters),
- Creation of texts and visuals (static and animated),
- Installation of conversion pixels and objectives configuration,
- Continuous campaign monitoring and optimization.
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Search engine optimization (SEO)
- Audit of the structure of your site (H1, title tag, meta-descriptions, etc.),
- Search for keywords with the highest number of requests and the least competitive in your sector of activity,
- Position yourself at the top of search engines on competitive keywords thanks to web writing,
- Content strategy and creation of an editorial calendar for your blog or vlog.
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Data management and CRM
- Find the best techniques to collect relevant data,
- Find tools to store and segment your data (CRM),
- Create automation processes to increase your conversion rate.
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Measurement and analysis
- Measurement and analysis of the KPIs defined in the strategy (conversion rate, keywords, click rate, opening rate, etc.),
- Implementation of tools for measuring and presenting results (Google Analytics, Google Search Console, Google Looker Studio),
- Give relevant recommendations for your next campaigns and digital projects.
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Conversion Rate Optimization (CRO)
- Implementation of user behavior analysis tool (Heatmap, A/B testing, Google Analytics),
- A/B testing creation: on part of your site (button, text, image) via Google Optimize or creation of different landing pages.
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Support
- Teach you as campaigns go by, the ins and outs of digital marketing,
- Regular reporting to help you understand the results,
- Helping you better tame your digital daily life.
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La Tête Chercheuse
You’ve got questions? Answers right here!
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In the digital age, it is essential for any brand and company to have a presence on the web. This is the best way to be findable and recognizable by our target audiences and, in this way, face the competition.
If your sales figures are stagnating or declining, it’s time to take action!
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Digital marketing has several advantages:
- it has a direct impact on the perception your customers have of your brand, as well as on its sales and profitability,
- it has a much lower cost than traditional marketing,
- it allows you to target your target customers very precisely and analyze the results in real time,
- it is easy and quick to adapt according to your budget and your needs, your unforeseen circumstances and according to your requirements.
In short, digital marketing works just as well on its own, alongside or in addition to your traditional marketing campaigns.